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Tuesday
Aug242010

screen media news 8.24.2010

From NTT’s Showroom In Tokyo: Next-Generation Digital Signage System.
The system in operation at the showroom can not only detect the presence of human beings but also takes into account how many people are standing in front of it. For example, if two persons approach the display in the restaurant floor of a shopping mall, a camera installed in the ceiling right above the system immediately detects their presence. But instead of randomly displaying ads, the system pulls information from restaurants in its network and offers up ads only for those that currently have enough space for two people (shown in Japanese on the display on the picture above). Article sourced from CrunchGear.

Spicer recruited to run NEC’s VUKUNET.
NEC Displays announced today it has hired on Graeme Spicer to head the effort to spread the understanding and adoption of its VUKUNET digital signage platform, which includes the universal advertising platform and a free content management suite. Read Dave Haynes full article at Sixteen:Nine.

AXcess News: New Leader Emerging in Booming Video Advertising Market.       
The lucrative video advertising market is seeing a surge in growth amongst the digital advertising arena in LA after Convenience TV moved to the No. 1 market share spot on Monday, reaching 1 million viewers through its convenience store network.  Excerpt from marketwatch.

New digital signage platform from Axiomtek with 42-inch HD wide TFT LCD.
Axiomtek has released the DSA-142, a new large-size professional digital signage platform. This platform is equipped with a 42-inch full high definition wide TFT LCD, supporting 1920 x 1080 pixel resolution with high quality and exquisite images. This platform is powered by Intel processors like the Core2 Duo T9400 2.53 GHz or Celeron M 575 2.0 GHz processor with Intel GM45 chipset. It has a pluggable CPU board design and is easy for system deployment and efficient maintenance. Axiomtek says that the DSA-142 can be deployed in a variety of venues from shopping malls to corporate environments, education, hospitality, banks, transportation, restaurants, recreation and more.  Read the full press release here.

DS to a new chain of pharmacies in Sweden.
In connection with the deregulation of the pharmacy monopoly in Sweden, ZetaDisplay is the first to equip an independent chain of pharmacies with the company’s Digital Signage media platform. This independent chain of pharmacies expects to open 100 pharmacies within two years. Installation has already started. ZetaDisplay estimates that sales will reach SEK 6 million.  Sourced from Digital Signage Blog.     

Premise-Based vs. SaaS Software Solutions for Digital Signage.
While not the most important criteria used to distinguish between all the software vendors in the digital signage space, whether the digital signage content management software runs locally on the end-user hardware (“premisebased” or “on-premise”) or is hosted on servers off-site by a provider (“software as a service” or “SaaS”), is certainly a major consideration upon which a solution is selected. Read Maria Porco of X2O Media’s full article here.

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